There’s an overly descriptive paper by Beatrice Warde which uses wine glasses as a metaphor for good typography. She argues around the “Crystal Goblet” - a good wine glass should neither detract not obscure the wine itself - how would the container influence your impressions on the wine? Iconography is the essense of transparent design. At its best, an effectively communicated signal won’t be given a second thought by a user - it serves its purpose instantly, and the user can move on. At worst, the user is confused - and probably won’t enjoy the wine to its fullest extent.
The art of Wladimiro Bendandi enjoys the visual distinction of iconography to create new, often hilarious meanings. It’s simple, transparent and memorable, with DIY written all over it.
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